Employee engagement is a hot topic for organizations big and small. Regardless of size, a highly engaged workforce is a company’s greatest asset and can be a determining factor in how successful the company is. But the only reliable way to measure engagement is through an employee survey. Whether your organization is just starting to quantify engagement or has tracked it for years, it doesn’t hurt to take a look at your strategy and make sure you’re not making any of these top five employee engagement survey mistakes.
1. Not measuring employee engagement
It may seem obvious, but the biggest mistake a company can make around employee engagement is to not measure it and track it. If management and executives aren’t paying attention to the engagement levels of the workforce, they could be missing red flags and warning signs that could affect everything from revenue to staff turnover. On the flip side, they would also be missing areas of strength within the organization that they could capitalize on. Employee engagement programs show employees that their opinions are important. When team members feel that their opinions are valued, organizations will see a positive ripple effect throughout the ranks.